RCC (Reclame Code Commissie)

The Advertising Code Committee is the Dutch independent body that rules on complaints about advertising under the Dutch advertising codes, including the Code for Sustainability Advertising (Code Duurzaamheidsreclame). Anyone can file a complaint, and the committee judges whether an advertisement is misleading or breaches the code. Its rulings are not court judgments, but advertisers and media generally follow them, and they are often cited as a signal of what is acceptable in advertising.